Accomplishing Our Mission: 
Educational Campaigns

We create campaigns to educate motorists, passengers, pedestrians, and cyclists towards practicing behaviors that keep everyone safe on and along roadways. Our goal is zero roadway-roadside deaths and injuries. Anything less is unacceptable!

We work with law enforcement, public works, neighborhood services, city government, schools, neighborhood and civic associations, businesses, and residents themselves to address the traffic safety concerns below.

Speeding on Neighborhood Streets and Beyond

Trash Talks is a great example of local implementation.

Distracted Driving


Seatbelt Use


Accomplishing Our Mission:
Support for Grieving Families

We support families who experience the death of a loved one due to a traffic incident through Live Forward!, which seeks to bring good into the world in their honor and memory.

Many families make amazing, and significant, contributions to traffic safety in their communities in the wake of the death of their daughter, son, mother, father, brother, or sister.These include establishing foundations, legislation, community events, and creating memorial spaces that benefit the entire community. KEEP KIDS ALIVE DRIVE 25® stands ready to support and include their initiatives in the work of our mission.